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Instagram Study Exposes Greenwashing by Major Companies, Misleading Consumers

Instagram Study Exposes Greenwashing by Major Companies, Misleading Consumers

SEOUL, Aug. 29 (Korea Bizwire) — A recent study found that four out of every 10 Instagram accounts belonging to large companies in South Korea were found to be posting misleading environmental content, a practice known as “greenwashing.” This often confuses consumers, making them think the companies are more environmentally friendly than they actually are. [...]

‘Boyfriend, Girlfriend, Blind Date’: Trending Keywords on Facebook and Instagram

‘Boyfriend, Girlfriend, Blind Date’: Trending Keywords on Facebook and Instagram

SEOUL, April 13 (Korea Bizwire) — U.S. tech giant Meta Platforms Inc. on Wednesday released a report analyzing the mutual interactions of users worldwide connected through Facebook and Instagram. The report identified four primary cultural trends for this year and the future: exploratory identities, refined relationships, assertive aspirations, and lived values. The report showed that [...]

Personal Info Watchdog Looking into Legality of Meta’s Privacy Policy Update

Personal Info Watchdog Looking into Legality of Meta’s Privacy Policy Update

SEOUL, July 22 (Korea Bizwire) — The Personal Information Protection Commission is looking into whether the upcoming privacy policy update by Meta, the operator of Facebook, runs afoul of domestic law and will take action if any irregularities are found, officials said Friday. Meta has since late May sent out notifications to South Korean users [...]

Sinch Launches Worldwide API for Business Messaging Through Instagram

Sinch Launches Worldwide API for Business Messaging Through Instagram

STOCKHOLM and ATLANTA, June 2 (Korea Bizwire) – Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, today launched a worldwide API for business messaging through Instagram to coincide with the availability of the Messenger API for Instagram announced by Messenger from Facebook during its F8 conference. The Messenger API for Instagram enables [...]

Instagram Offers Korean Consumers Window into Online Shopping World

Instagram Offers Korean Consumers Window into Online Shopping World

SEOUL, March 11 (Korea Bizwire) — A growing number of South Korean consumers are gaining shopping information through the social media platform Instagram. Local pollster Open Survey recently conducted a survey of 1,000 local consumers. Among 675 consumers who had used Instagram within the past month, 33 percent followed the accounts of influencers, up 8.8 [...]