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LG Launches LG Pra L Washmello: A Summer-Optimized Micro-Ultrasonic Cleanser

LG Launches LG Pra L Washmello: A Summer-Optimized Micro-Ultrasonic Cleanser

SEOUL, May 29 (Korea Bizwire) — LG Electronics has introduced the LG Pra L Washmello, a micro-ultrasonic cleanser designed for summer skincare. This product features a brush that uses micro-ultrasonic waves to gently scrub the skin, effectively targeting sebum secretion and improving skin texture. A study conducted by the P&K Skin Clinical Research Center showed [...]

Gucci’s Noisy After-Party Sparks Controversy and Disrupts Local Residents’ Sleep

Gucci’s Noisy After-Party Sparks Controversy and Disrupts Local Residents’ Sleep

SEOUL, May 18 (Korea Bizwire) — The after-party event organized by Gucci after a fashion show in central Seoul has sparked a major controversy following reports of excessive late-night noise and disturbance to neighboring residents’ sleep. On May 16, Gucci, a renowned luxury brand, hosted its ’2024 Cruise Fashion Show’ at Gyeongbokgung Palace in Jongno-gu, [...]

Celebrities Flock to Gucci Fashion Show at Gyeongbok Palace

Celebrities Flock to Gucci Fashion Show at Gyeongbok Palace

SEOUL, May 18 (Korea Bizwire) — Italian luxury label Gucci hosted its Cruise 2024 collection fashion show at Geunjeongjeon, the main hall of Gyeongbok Palace, in Seoul on Tuesday night. Geunjeongjeon was used for kings to hold official functions or receive foreign envoys during the Joseon Dynasty (1392-1910). Gucci’s first Cruise collection show in Asia [...]

Amorepacific Introduces TONEWORK: Personalized Makeup Brand Using AI Technology

Amorepacific Introduces TONEWORK: Personalized Makeup Brand Using AI Technology

SEOUL, May 16 (Korea Bizwire) —Amorepacific made an exciting announcement on May 16th about the launch of TONEWORK, a specialized makeup brand offering personalized solutions. TONEWORK utilizes artificial intelligence (AI) to accurately analyze individual skin tones and create customized base products like foundation and cushion. By studying skin tones from diverse regions worldwide, TONEWORK has [...]

Cosmetics Industry Shifts Focus with More Korean Men Wearing Makeup

Cosmetics Industry Shifts Focus with More Korean Men Wearing Makeup

SEOUL, May 15 (Korea Bizwire) — South Korean cosmetics industry is increasing its focus on products for men due to the growing number of men wearing makeup. B.READY, a men’s cosmetics brand under Amorepacific Corp., has consistently achieved double-digit growth since its establishment in 2019. Last month, the brand’s sales were 173 percent higher than [...]

Lacoste Launches 90th Anniversary Celebration with Tennis-themed Exhibition in Seoul

Lacoste Launches 90th Anniversary Celebration with Tennis-themed Exhibition in Seoul

SEOUL, May 12 (Korea Bizwire) — Lacoste, the French sports fashion brand famous for its iconic crocodile logo, will celebrate its 90th anniversary with a tennis-themed showcase in Seoul this month. Lacoste began its global anniversary campaign at Mount Nam in central Seoul with an invitation-only, pre-opening event Friday, with a launch party set for [...]

S. Korean Cosmetics Firms Look to North America to Mitigate Risks in China

S. Korean Cosmetics Firms Look to North America to Mitigate Risks in China

SEOUL, May 5 (Korea Bizwire) — South Korean cosmetics manufacturers are bolstering their offensive in the North American market as sales in China and Japan have fallen sharply. LG Household & Health Care Ltd.’s North American sales for the first quarter of this year amounted to 136.1 billion won (US$102 million), an increase of 21.1 [...]

South Korea Emerges as Key Battleground for Global Luxury Brands

South Korea Emerges as Key Battleground for Global Luxury Brands

SEOUL, April 29 (Korea Bizwire) —Major tourist attractions in South Korea are increasingly becoming a battleground for global luxury brands, with Moët Hennessy-Louis Vuitton (LVMH) and Kering Group, the world’s leading luxury goods companies, staging a battle of pride with their flagship brands Louis Vuitton and Gucci. The competition is fierce, as Louis Vuitton rented [...]

Hankook Tire Partners with Pro-Specs to Release Running Shoes

Hankook Tire Partners with Pro-Specs to Release Running Shoes

SEOUL, April 28 (Korea Bizwire) — South Korean tiremaker Hankook Tire & Technology Co. said Thursday it has partnered with sport fashion brand, Pro-Specs, to launch three limited edition pairs of running shoes. The iON evo, Hankook Tire’s high-end tire designed for electric vehicles, inspired the patterns on the shoe’s outsole, which enhance its anti-slip [...]